Mumbai (Maharashtra) [India], March 29 (ANI/Mediawire): Birla Niyaara, the flagship project of Birla Estates Pvt Ltd, has received an overwhelming response and recorded sales of INR 1000-plus Crore booking value making it the most successful launch in MMR in the recent times. The 14-acre integrated development in Worli, South Mumbai's most sought-after neighbourhood, has sold over 150 units till date in Phase 1.